For Agencies
Specialist Writing for SEO & Content Agencies
Complex brief? Give it to someone who understands the subject. I support SEO and content agencies that need experienced writing across finance, fintech, AI and emerging technology. Your team brings the SEO strategy. I bring the industry experience, research and writing.
When subject experience matters
Some briefs need more than good research and good writing.
I've spent more than 20 years working in corporate finance and more than a decade working directly with AI, blockchain, fintech and emerging technology ventures.
That means I can bring genuine industry experience to specialist client content rather than learning the subject entirely from the brief.
Built to work with your team
I'm not looking to replace your SEO expertise.
I work within the strategy, keywords, search intent, brief and editorial requirements your team establishes.
I can support agencies with:
- Specialist articles and long-form content
- Thought leadership
- Research-led content
- White papers and reports
- Executive content
- Complex B2B subjects
- Overflow content requirements
Agency and client relationships are treated confidentially.
Experience matters
Genuine experience adds something desk research alone cannot.
My background allows me to bring first-hand commercial and industry knowledge to the writing process, supporting content where Google's E-E-A-T principles around Experience, Expertise, Authoritativeness and Trustworthiness matter.
As search continues to expand beyond traditional results into AI-mediated discovery, I also keep a close eye on how authoritative, well-sourced and genuinely useful content is being discovered and surfaced.
Human judgement. AI productivity.
I understand AI and use it extensively, but I don't hand the writing process over to it.
AI can support research, analysis and productivity where appropriate. The thinking, writing, fact-checking and final editorial responsibility remain human.
Your agency sets the AI boundaries.
I work within the AI policies and processes you and your clients are comfortable with.
Why work with me?
Five reasons to bring me into a specialist brief.
20+ years in Corporate Finance
Experience across corporate lending, banking, business development and financial services, including GE Capital, HSBC and Lloyds Bank International.
10+ years in Emerging Technology
Hands-on experience with AI, blockchain, fintech, digital assets and technology ventures.
Professional Writer & Published Author
From specialist articles and thought leadership to books, white papers and major research projects.
Top-Rated on Upwork
100% Job Success with long-term clients and consistent 5-star feedback.
Experienced with Agencies
Comfortable working behind the scenes, following agency briefs and supporting confidential client assignments.
What Clients Say
Trusted by clients on complex projects
From deep research to specialist content, clients value the quality of the work, reliability and the ability to make difficult subjects understandable.
MIT Professor
“Tim was top-notch. He was in an opposite time zone but made this project work like we were side by side. He brought innovation and creativity to what could be a dry subject. His research uncovered items central to the research that had previously yet to be noted. His research was accurate, and his review of others' work added significant value. His role expanded, and his passion for the project was only matched by his excellent writing skills. Highly recommend and will use him again if he would have me!”
Fintech Publishing Client
“Tim came up with original content in the sustainable finance and Crypto area that is easy to follow and inspires readers. He is able to ship articles without the need for lengthy iterations. If you want peace of mind: work with Tim.”
Long-Term Alternative Investment Platform Client
“Tim is terrific - has a great go-getter energy, nice writing style, is organized and coherent, and takes feedback well. I find him very easy to work with and look forward to working with him for a long time! A+++”
Copywriting & Brand Strategy Projects
“Tim delivered exceptional work on these copywriting and brand strategy projects, and I truly enjoyed working with him. His communication was excellent, he met all deadlines, and his skills were highly impressive.”
Selected Work
A selection of published work across finance, fintech, AI and emerging technology.
Got a difficult brief?
Send me the subject, brief or problem.
I'll tell you quickly whether it's something I can help with.